Brant Self Storage is a UK-based self storage provider that primarily caters to individuals moving house—a customer segment that values efficiency and reliability. With a team of 10 working out of their central office in Hampshire, Brant Self Storage also oversees 15 satellite sites throughout the country, which means managing inventory, customer accounts, and finances for multiple locations.
From Hours of Manual Work to One Streamlined Process
After implementing Stora to streamline their operational processes, from taking online bookings to automating dynamic pricing and more, the Brant team saved significant time and money.
As Stora also integrates seamlessly with Stripe, Brant had the added benefit of a best in class payment solution. However, they faced a challenge when integrating their sales figures into Xero.
“We were looking to speed up and increase the depth of our financial reporting,” Jenna Pearcy, Sales Manager at Brant Self Storage explains. “While Stora gave us the data and Stripe managed payments, manually transferring everything into Xero was time-consuming and prone to error.”
They needed a tool to bridge the gap—and that’s where SubSync came in.
SubSync automatically passes invoices that are generated by Stora and paid via Stripe straight into Xero. This automation has freed up the Brant Self Storage team to focus on more strategic tasks rather than manual data entry.
“We now have all Stora-generated invoices coming from Stripe into Xero via SubSync,” Jenna says. “Before, we could see revenue totals, but we couldn’t break down exactly where the revenue was coming from. SubSync has helped us categorise revenue by site, product group, and even individual customers.”
Data-Driven Decisions with Enhanced Financial Reporting
Brant Self Storage is a data-driven business, so the ability to track revenue at a granular level has been a game-changer. Jenna highlights that this new level of detail makes their director Timothy Brant-Coles very happy, now by mapping revenue to different accounts and tracking categories using SubSync, they are able to pinpoint how different sites and product categories are performing using Xero reporting.
“We can make more informed decisions and get a clearer picture of each site’s profitability,” says Jenna. “That’s a big departure from where we were previously.”
The Benefits, Getting Started, and the Team Impact
The Brant team noticed an immediate impact once SubSync started automating the data flow into Xero:
“The previous process for mapping revenue into Xero was quite manual and frustrating. With SubSync, we’ve freed up valuable time to focus on other aspects of the business.”
That extra bandwidth has allowed Brant Self Storage to refine their customer experience and plan for future growth without worrying about financial bottlenecks.
Getting SubSync up and running can be completed in just 30 minutes, meaning operators can immediately start capturing invoices. By using the metadata that Stora populates into Stripe, operators can easily start to capture revenue for different sites and products into separate Xero accounts, and even assign Xero tracking categories.
A few months into using SubSync, Brant Self Storage is seeing the benefits firsthand, and Sales Manager Jenna couldn’t be happier. With a small but efficient team, every hour counts, “A pleasant surprise for us has been the error rate. With new software you can often spend lots of time resolving errors. With SubSync the error rate has been so small”. Further to that when there were errors, “The SubSync team was very helpful,” Jenna notes, “and we can highly recommend this to anyone who uses Stora and Xero and wants to bridge the gap.”
A Special Offer for Stora Users
If you’re a Stora user looking to integrate Stripe and Xero seamlessly, SubSync is offering a 20% discount exclusively for Stora customers. By connecting, you can eliminate manual data entry, gain deeper insight into your finances, and free your team to focus on strategic growth.
Ready to take your self storage operations to the next level?
Visit SubSync to learn more and get started. Don’t forget to mention your Stora subscription for a 20% discount on your new streamlined financial workflow!
