The Stora Blog

December 4, 2025 · 

Marketing & Sales

Where Are Brits Moving? The Most Popular Locations for Self Storage in 2026

The UK is a nation on the move, with over 2.1m Brits moving across the country each year.

Izaak Crook

By Izaak Crook

November 26, 2025 · 

Marketing & Sales

How to get Reviews for Self Storage: A Practical Guide for Building Trust Online

Research shows that 72% of consumers say positive reviews make them trust a business more, and self storage is no exception.

Jenna Wimshurst

By Jenna Wimshurst

November 21, 2025 · 

Finance & Legal

Your Guide to Syncing Stripe and Stora With Your Accounting Software

Operators often ask the same question: what’s the simplest way to get Stripe and Stora sales into my accounting platform without manual...

Steven Hylands

By Steven Hylands

November 13, 2025 · 

Marketing & Sales, Facility Management

Self Storage for Business: How to Adapt Your Facility for Commercial Customers

Business tenants are becoming one of the fastest-growing customer segments in self storage.

Jenna Wimshurst

By Jenna Wimshurst

November 4, 2025 · 

Marketing & Sales

Self Storage Upselling: Increasing Revenue Per Tenant In A Competitive Industry

As a self storage operator, you can’t rely solely on new tenants to grow your business. Profitability also depends on how effectively you...

Jenna Wimshurst

By Jenna Wimshurst

October 27, 2025 · 

Getting Started

How to Start a Self Storage Business in 8 Steps

Follow these six prep and planning steps to learn how to start a self storage business that’s primed for success from the ground up.

Stora

By Stora

October 16, 2025 · 

Getting Started, Facility Management

Choosing the Best Self Storage Management Software for Your Facility: The Questions to Ask

Discover the key questions every operator should ask vendors when choosing self storage management software, and why.

Gavin Shields

By Gavin Shields

October 13, 2025 · 

Getting Started, Marketing & Sales

What to sell in your self storage checkout (and how to start today)

Most operators sell storage space. But the best ones sell everything their customers actually need — and make it effortless to buy.

Steven Hylands

By Steven Hylands

October 13, 2025 · 

Product Updates

Introducing Advanced Checkout — the next evolution of online self storage sales

Operators using Stora already grew 32% on average in 2024, compared to 6% across the industry. Today, we’re taking that momentum further...

Steven Hylands

By Steven Hylands

September 24, 2025

How To Start an RV Storage Business (Tips For Boat Storage Included)

The recreational vehicle (RV) and boating industries have seen some massive growth in recent years, creating a significant demand for...

Stora

By Stora

September 22, 2025 · 

Getting Started, Facility Management

Self Storage Management Software: What It Is and Why You Need It

Get a handle on what is self storage management software in this brief overview, and learn why it's a must-have for today's operators.

Gavin Shields

By Gavin Shields

September 10, 2025 · 

Marketing & Sales

Stora’s Insider Guide to FEDESSA 2025

Your must-see sessions, tours and Dublin hotspots

Jenna Wimshurst

By Jenna Wimshurst

August 25, 2025 · 

Marketing & Sales

From live to thriving: getting results from your Stora Storefront

Hundreds of operators use Stora to generate thousands of online bookings each month. ~50% of online bookings come directly from search...

Steven Hylands

By Steven Hylands

August 22, 2025 · 

Finance & Legal

Self Storage Competitor Pricing: How To Stand Out From Your Competition

On average, renting a 50 square foot self storage unit in the UK costs around £95 per month. In the U.S., the average rental price for...

Gavin Shields

By Gavin Shields

August 5, 2025 · 

Marketing & Sales

How To Grow Your Self Storage Business With Local Partnerships

Growing a self storage business isn’t just about increasing your advertising spend or adding more units to your site. It’s also about...

Jenna Wimshurst

By Jenna Wimshurst

July 25, 2025 · 

Getting Started, Marketing & Sales

Self Storage Social Media Marketing Tips To Grow Your Business In 2025

If your self storage facility is only marketing to people actively searching for units, you’re missing out on a huge opportunity.

Izaak Crook

By Izaak Crook

July 21, 2025 · 

Getting Started

Indoor Self Storage vs. Outdoor Container Storage: the Pros and Cons

As a self storage owner or investor, deciding whether to build an indoor facility or go down the outdoor container route is one of the...

Gavin Shields

By Gavin Shields

June 25, 2025 · 

Marketing & Sales

11 Self Storage Customer Service Best Practices (Including Tips For Unstaffed Facilities)

In today’s self storage market, convenience and automation are expected, but excellent customer service keeps people coming back.

Izaak Crook

By Izaak Crook

June 17, 2025 · 

Facility Management

Understanding UK Self Storage Seasonality: When To Prepare For Demand Spikes

The UK self storage industry is experiencing strong and sustained growth. Revenues have surpassed £1 billion annually, marking a...

Jenna Wimshurst

By Jenna Wimshurst

June 10, 2025 · 

Getting Started

Farm Diversification: 11 Ideas For Additional Income Streams

Farms cover around 70% of the UK’s total land area, playing a vital role in not just food production but in shaping the rural economy.

Jenna Wimshurst

By Jenna Wimshurst