July 9, 2025

Timelines

Timelines is a powerful new feature that brings clarity, context, and confidence to your day-to-day operations.

Now, instead of jumping between tabs or hunting through emails, you can see exactly what’s happened — and when — across customers, subscriptions and units.

From automated actions by Stora, to customer activity and team intervention, Timelines surface the critical moments that matter, all in one place.

It’s the kind of visibility that makes running your business feel effortless.

What you’ll see in a Timeline

Timelines capture the key events across a customer’s journey — from the moment they book to move-in and beyond. You’ll see when payments were made (or failed), contracts signed, units reserved (or overlocked), emails sent, IDs verified, deposits charged, invoices issued, and more.

You’ll also see who did what — whether it was a customer, an operator, or automated by Stora — giving you complete clarity around every action.

Operators have always been able to add notes — but now those notes appear in context, directly alongside the events they relate to. So you can trace decisions and spot issues instantly.

Where you’ll see it

Timelines appear across:

• Contacts — see the full customer journey
• Subscriptions — track exactly what’s happened with a booking
• Units — view the activity history of any individual unit

Timelines make it easier to answer questions, resolve disputes, stay in sync with your team, and understand how your operation is running — with little effort.

Good to know: Most events are only beginning to be tracked recently, so you won't see all historical activity. However, from today forward, your timelines will steadily build up.