The Top Features Your Self Storage Management Software Needs

Summary

This episode of Self Storage Explained features Gavin Shields (Stora CEO) and David Hughes (Stora’s Head of Product) discussing what self storage operators should really focus on when choosing software.

The key message: it’s not about features, it’s about outcomes. Operators want reduced admin, increased revenue, and a smoother customer experience.

The podcast explores the tools and strategies that deliver those outcomes, from online bookings and automated payments to smart access control, dynamic pricing, and revenue optimisation.

Key Takeaways

• Think outcomes, not features
• A smooth booking flow maximises sales, especially outside office hours
• Three key ways to maximise revenue
• New bookings: An optimised website and booking system capture more leads
• Basket size: Upsell insurance, packaging, and premium access
• Automated contracts, invoicing, payments, and access control save huge amounts of time
• Smart entry lets customers move in instantly, improving experience and freeing staff
• Dynamic pricing helps adjust unit prices automatically based on occupancy and demand