The Stora blog

So, you’ve set up your domain, created content for your pages, and launched your new self storage website, but now you’re wondering why it’s not appearing on Google yet. The good news is that there…

The average occupancy rate for self storage facilities is 96.5%, meaning there’s a big demand for storage. Additionally:

If you’re looking to start a self storage business, there are two main options: develop your facility from scratch or invest in a franchise. Let’s take a look at the numbers:

Discover the best smart entry systems available to the self storage industry. A detailed breakdown of key features and how to integrate with self storage software to automate access.

For self storage operators, increasing prices is one of the most effective ways to grow revenue without significantly increasing operational costs. While many facility owners hesitate to implement…

Using artificial intelligence (AI) saves workers about one hour each day, allowing them to focus on more high-impact tasks. Additionally, using AI can lead to cost savings of up to 19%.

Renting a climate-controlled self storage unit in the U.S. is, on average, $10 more expensive than a non-climate-controlled one. The average rent for a climate-controlled self storage unit is $149,…

In 2015, a self storage facility in San Diego violated the Servicemembers Civil Relief Act (SCRA) by auctioning off a U.S. Navy member's stored belongings without obtaining the required court orders.

As the self storage industry rebounds in 2025, driven by easing interest rates and steady demand, European operators are navigating challenges such as rising operational costs and increasing…

Did you know that installing kiosks at your self storage facility can make your business 26% more profitable than your competitors?

Companies that focus on nurturing leads through marketing make 50% more sales. If you’re not spending time marketing your self storage facility, you’re missing out on a massive opportunity to…

Did you know that 80% of companies fail to meet their cost-reduction targets, indicating potential shortcomings in revenue management practices?

The self storage industry is booming and offers a lucrative opportunity. With a global market valued at $64.14 billion in 2023 and projected to reach $85.27 billion by 2030, the sector is growing at…

AI chatbots for self storage are automated virtual assistants designed to interact with website visitors, answer common questions, and guide visitors through tasks such as selecting a storage unit…

The self storage industry is evolving more rapidly than ever. New technologies are revolutionizing everything from bookings and access to security and operations, making it challenging to stay ahead.

Managing a self storage facility remotely has become increasingly popular, with two-thirds of U.S. self storage operators already using remote management tools.

As a self storage operator, you know the frustrations customers face when trying to choose the right unit size, which can lead to lost leads and lengthy customer inquiries. That’s why we at Stora…

Running a self-storage facility isn’t just about filling vacant units—it’s about keeping those units and the entire property in top condition.

Some of the largest storage facilities in the U.S. are making a revenue of up to $4 million per year. If you’re considering starting your own self storage business, there’s a massive opportunity for…

We’re thrilled to announce that Stora has been named a finalist for the prestigious FEDESSA 2024 Innovation Award! This nomination recognizes the groundbreaking impact of our Prospects & Deals…