Stora

Stora is the operating system for modern self storage. Unifying bookings, payments, and operations in one platform.

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Articles de Stora

January 30, 2026

Where Are Americans Moving? The Most Popular Locations for Self Storage in 2026

The U.S. is a nation on the move, with nearly 15 million Americans moving across the country in 2025.

October 27, 2025

How to Start a Self Storage Business in 8 Steps

Follow these six prep and planning steps to learn how to start a self storage business that’s primed for success from the ground up.

September 24, 2025

How To Start an RV Storage Business (Tips For Boat Storage Included)

The recreational vehicle (RV) and boating industries have seen some massive growth in recent years, creating a significant demand for safe and reliable self storage options.

January 23, 2023

7 Signs You Need Self Storage Management Software

Running your self storage business manually or on old tech? Here are some red flags that it's time to upgrade your approach.

January 22, 2023

The Benefits of Self Storage Management Software

Discover the main business advantages the right software can deliver in this handy breakdown.

February 21, 2022

Why Dean Booty Chose Stora For His Storage Facility

If you’re an avid listener of Dean Booty’s Hacking Self Storage podcast, or you follow him on social media, you’re probably no stranger to the fact he’s using Stora for his new facility, but you’ll…

February 18, 2022

New In Stora: One-Time Invoices And Payments

At Stora we’re always looking for ways to help you earn more, while doing less. Our latest feature release is the perfect example of just that.

January 6, 2022

UK Self Storage Startup? Cut Out Guesswork With The UK Self Storage Business Ecosystem

Take the guess work out of self storage management with Stora’s UK Self Storage Business Ecosystem. Our Ecosystem brings technology, fit-out, insurance and more together in one place, saving you…

January 4, 2022

FREE Self Storage Financial Model

Have you been thinking about setting up a self storage business? Or maybe you’re looking to expand and need to determine the viability of new sites?

January 3, 2022

How To Become A Self Storage Millionaire

A few weeks ago Stora’s CEO, Gavin Shields posted a thread on Twitter offering his 10 step process to becoming a self storage millionaire. No matter how popular something is on social media,…

December 21, 2021

New In Stora: Add Payment Cards Directly in Stora

Great news! You can now add debit or credit cards for your customers directly in Stora.

December 20, 2021

Optimize Your Self Storage Website To Attract Customers Through Organic Search Results

In today’s day and age, everyone uses the internet to research and in many cases purchase goods and services. With search engines, ranking algorithms, and cost per click (Google Ads) to contend…

December 14, 2021

Is Self Storage Property Investing a Good Idea?

Self storage is an underrated real estate asset that’s gaining momentum and showing remarkable resilience to the effects of the pandemic. As an investment, self storage provides unique advantages…

November 25, 2021

Manned Or Unmanned Site – Automation benefits everyone!

Whether you’re a self storage startup, an established enterprise, running a single unmanned facility, or multiple facilities with onsite staff, Stora has a range of impressive features that work…

November 1, 2021

Self Storage – An Industry In Transition And An Opportunity

The airline industry did it in the early 2000’s… Hotels, car hire and practically every other industry has since made the shift. But the self storage industry has yet to truly embrace the new…

October 22, 2021

Self Storage Sees Record Growth With No Sign Of Slowing

Philip Macauley, head of self storage UK at global real estate firm Cushman and Wakefield, reveals exciting opportunities for new operators and investors.

October 20, 2021

FEDESSA European Annual Industry Report

FEDESSA’s 2021 Report has some seriously good insights into the self storage industry across Europe today, and we thought we’d take a look at some of the key points.

October 19, 2021

UK Self Storage: A Huge Opportunity

The UK self storage industry is a fast growing, highly profitable niche with significant headroom for growth.

October 18, 2021

‘Win A Years Free Subscription To Stora’ Competition Winner Announced!

Back in September, we announced a competition for one lucky self storage facility to win a year's free subscription to Stora.

October 15, 2021

Your Future In Self Storage - Free Download

Download your free copy of our exclusive self storage industry magazine.

October 11, 2021

Why You Should Have Prices On Your Self Storage Website

We get it. Your self storage business has always been about the face-to-face, getting to know your customers and nurturing a relationship before you give them a quote for storage. You might think…

September 28, 2021

Introducing Stora Identity - Automated ID Checks

Stora has released a brand new automated Identity Verification feature. That means you can now let your customers instantly verify their identities on desktop or mobile devices.